Email plays an essential role in the life of a business owner. There is good in email – it’s how we communicate with clients, potential clients, colleagues and our team. It also has its bad side – it can even become addictive; it can derail our productivity, and it can become time-consuming and overwhelming.
Taking control of your email can have a significant impact on your time and productivity. One way to help take control of your inbox is to use filtering. Filtering is when you set up rules for what happens to each email as it comes into your inbox. The rule that you create determines what folder that specific email goes into. Below are the benefits that you can achieve through filtering your email.
Filtering your email can save you loads of time.
Instead of you taking the time to sort through your email manually when you create the rule, it’s done for you automatically. You also save time by not having to search through all of your emails, but instead, you can go directly to a folder and easily find a specific email.
Your email is more organized.
When your email is filtered, you will now have a place for every email. Thus, eliminating the sense of overwhelm that can come along with opening an email client that’s flooded with mail.
Filtering can also help you to reduce your email more easily.
Having your email sorted will also help you to be able to delete unwanted mail easier. For example, lower priority emails that you receive can be filtered to a specific folder. If you haven’t read them in a while and are ready to delete them, you can do so much faster because there isn’t the need to read through them first since you know that they’re not important.
Filtering also allows you to have assistance with your email.
If you have an assistant, she can help you create and set-up your email filters. This will allow her to also be in the know about which emails are a priority and which are not. If you would like to delegate your email management to your assistant while you’re away on vacation, she can alert you to pertinent emails that need your immediate attention.
Email is important, but it shouldn’t hinder your productivity. So don’t let it take control of you, but instead take control of email by filtering.